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The BAU travels to Austin, Texas where three separate murders have taken place, the victims being two young women, and one young man. Each was last seen at a large but different social gathering. All three victims were savagely beaten, however the two women were stripped naked, while the first victim, the male, was re-clothed after being beaten while naked. Upon further investigation, they learn the male victim was a closeted homosexual, leading the team to believe that the unsub is a repressed homosexual who murdered the female victims after not being able to perform sexually with them, and murdered the male victim after feeling guilt after having had sex with him. When a fourth victim, another male, is discovered, another emerging piece of evidence is the exact same style men's watch placed on the last two victims, both watches deliberately set at a different time than what is actual. The team has to uncover the meaning of the watch and the time to which the watches were set to discover the identity of the unsub and who his ultimate targets are.